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3 Smart Tips for Improving Your Painting Contractor Website

 

When was the last time you made an effort to spice up your contractor website? The thing about a lot of those offering their painting services is that they rarely ever consider the benefits of their website, and so they don't even bother to make the necessary updates and changes to keep clients coming in. The reality is that your website can be very beneficial for your business - all you need to do is work it right. Wondering how to improve your painting contractor website? These three smart tips should lead you to the right direction.

 

1.            Scrap the Low End Feel - If the last time your site was updated was the first time it was put into operation, it probably looks a little obsolete compared to your competitors. When it comes to painting contractor website templates, people will judge you based on what they see, so scrap that low end design and refresh your company's image to give it a better chance at enticing new clients. Opt for something that speaks of professional level services and don't settle for something that might communicate the wrong identity to your readers and guests.

 

2.            Make Room for High Quality Images - Clients are more interested in pictures of your previous work rather than abstract images that don't really communicate much about your services. So be sure to make use of high quality images of places and structures you've painted in the past to give clients a better understanding of how well you are at your trade. It also pays to make sure that images are the highest resolution possible - the last thing you want is to have your guests squinting at images of houses that are too pixelly to understand. To learn more about web design, check out http://www.encyclopedia.com/topic/Web_site_design.aspx

 

3.            Forget the Text - That's not to say that there shouldn't be any text on your painting contractor website templates. The thing about text is that it can be very tedious and time consuming to read, and that can be very inconvenient in this day and age when people want their information fast. Your guests aren't likely to be willing to sit around and read through lengthy text posts on your site just to find out more about your service, so try not to feed them too much written content. It's always better to provide them straightforward information in the form of neatly and logically arranged bullet points that provide a concise list of what they want to read from you.

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